To create a beautifully styled visual brand and online home, which displays all things Danielle Stroble to your audience.
We will also be conscious to allow flexibility for it to grow with you as your business grows with you.
All visual elements will be aligned with your unique values and mission ensuring when newcomers arrive at your website, they'll not only know they're in the right place, they'll feel it in their gut. A great first impression can work wonders.
First up, we'll have a Pinterest party. We'll pull together a shared board that has anything and everything that you want your new visual branding to encapsulate. We'll then chat it out during a 30 minute Skype (or phone) call.
Next, I'll create 2 Mood Boards for review. Once we're on the same page, I'll start narrowing down on core colors and font choices. Then I'll start to design your personal Brand Style Guide and a simple text-based logo.
You'll receive 2 initial logo ideas, with your chosen favorite being developed into your final logo, and the opportunity for two rounds of revisions before your final Brand Style Guide is completed.
Once we have your Brand Style Guide, we'll start evolving your copy. We'll go through what you already have page by page and begin the up-leveling process. Throughout this process I am your guide, your sounding board -- I will not be writing any of the copy.
As we wrap up your copy, we'll arrange a Skype hand over session where you'll have an opportunity to ask final clarifying questions about anything we've worked on together.